My task this week was to take a long hard look at our Available Rentals to make sure the listings stand up against (and are strong competitors amongst) the other advertised homes in this current market. Looking for things such as an attention-grabbing title, descriptive and through/thought-out text, as well as great property pictures to show off the best features is what I strive to do. My goal: to attract a prospective tenant’s attention, so my property management team can do their job and rent these properties quickly to a qualified resident!

Our property managers are always conducting their marketplace analysis to make sure the properties in their inventory are competitively priced based on their number of bedrooms and bathrooms, square footage, layout designs, and updates. Together, with a great advertising team, we have been renting properties quite effectively this week. Check out Sunday’s post of our “Recently Rented” to see the inventory the managers have cleared in just a 7-day period! Quality tenants. Quality Homes. Exclusively in Marin.

— Kaylee Carroll, Brand Marketing Specialist